Post by ridoy03 on May 18, 2024 1:23:09 GMT -6
However, in terms of concept and definition, a sales funnel usually has 4 main stages or 4 main layers. I'm going to show you specifically what these stages, or specific layers, are and then I'm going to go into more detail and show you some real life examples of sales funnels that I've designed or been experienced. The 4 main stages that any sales funnel must have are: Attention — The layer that attracts attention There are so many options out there to attract the attention of someone or a group of people. Usually associated with marketing activities, but it can also be associated with or come from the sales team.
The roles of the two departments are inseparable at this Cuba Email List stage. Through advertising or marketing and communication activities, the marketing department is responsible for highlighting the message that the sales department wants to convey or attracting the attention of potential buyers. Interest — Interested This stage is the customer's stage, the time they research. They are researching your products and services and are also considering and comparing with alternatives that your competitors are also presenting to them in some way. They are gathering information, reading reviews, and asking friends and colleagues for recommendations and their thoughts. During this period, you need to help them.
Help them instead of jumping straight into selling to them. Help them make the best decision for them. Educate them and help them. Desire — Judgment, choice This stage is the selection stage. Your customer most likely already has a few options and you need to reach an agreement with them quickly. So, price and terms will be important and even more important is how you clearly of how making the decision to buy your product/service will help them. During this stage, your job is to make your product/service the ONLY viable option for the customer.
The roles of the two departments are inseparable at this Cuba Email List stage. Through advertising or marketing and communication activities, the marketing department is responsible for highlighting the message that the sales department wants to convey or attracting the attention of potential buyers. Interest — Interested This stage is the customer's stage, the time they research. They are researching your products and services and are also considering and comparing with alternatives that your competitors are also presenting to them in some way. They are gathering information, reading reviews, and asking friends and colleagues for recommendations and their thoughts. During this period, you need to help them.
Help them instead of jumping straight into selling to them. Help them make the best decision for them. Educate them and help them. Desire — Judgment, choice This stage is the selection stage. Your customer most likely already has a few options and you need to reach an agreement with them quickly. So, price and terms will be important and even more important is how you clearly of how making the decision to buy your product/service will help them. During this stage, your job is to make your product/service the ONLY viable option for the customer.
